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Director of Advertising Operations, Interactive Division

CA - Irvine

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Opportunity Snapshot

You'll be a pivotal member of the "ground floor" team launching the new and highly energetic Interactive Division of one of the nation's largest media companies. In fact, if you're a good fit for this dynamic team, you won't be satisfied with merely "launching" -- you'll look forward to unleashing the Division on the interactive market. In addition to sharing in the challenge and satisfaction of helping transform what is currently a newspaper and broadcast company into an interactive media powerhouse, you'll be in a position to take advantage of the "upward draft" of opportunity created by that transformation.

You'll develop the processes and staff involved in delivering all ad campaigns sold by Freedom Interactive Ad Sales, overseeing customer relationship management, inventory management, strategic planning, pricing, fulfillment, quality assurance, and billing. To be a good fit for this opportunity, you'll have at least five to ten years of experience in ad operations, preferably online (publishing experience a plus), including advertising server software such as Doubleclick or 24/7 RealMedia. In addition to solid tactical skills, you'll also need solid leadership and mentoring abilities.

While you might not recognize the Freedom Communications name, the interactive world soon will -- and you'll help make that happen. We are the 14th largest media company in the nation, comprised of newspapers, broadcast television stations, and interactive media businesses. We publish 28 daily and 37 weekly newspapers, with a combined daily circulation of more than 1.2 million subscribers. Our eight-station broadcast division includes five CBS and three ABC network affiliates.

What Else You'll Bring to the Table

In addition to the qualifications outlined above, you'll need:

A bachelor's degree
Three to five years of experience with analytics software such as WebTrends, Omniture or Webside Story
HTML, Java, and Javascript
Strong verbal and written communication skills
The ability to multi-task and quickly analyze data
Effective client management skills, using diplomacy and understanding of client needs as well as problem solving to present best solutions
A hands-on approach to management and the ability to delegate effectively

What's in It for You

High visibility -- this division is one of FCI's major corporate initiatives for the next few years, and the Board of Directors and CEO will follow your successes with interest.

The "best of two worlds" -- you'll enjoy the entrepreneurial vigor of a true start-up atmosphere, but also the stability and resources of $1B Freedom Communications.

Career growth -- "growth" is the operative word here; not only will the position itself grow under your leadership, but also the Division will grow, both organically and via acquisition. Your success in this role could set you up to pursue a number of opportunities throughout Freedom Communications.

Excellent compensation -- in addition to a competitive base and generous incentive plan, we offer a comprehensive benefits package including all that you would expect as well as a few features that might pleasantly surprise you.

Shaping a New Interactive Division

We anticipate tremendous success in this new venture (a significant revenue stream already is flowing from online activities) and you'll contribute to strategies that will change the way Freedom attracts and understands consumers. This Division will act as a centralized resource for all of our business units as well as leading corporate-wide initiatives.

Overall the business units are eager for the support and tools the Division will provide. At the same time, everyone in the Division will be a change agent, and you'll need to motivate and influence others to align with the overall vision as well as your own strategies and tactics. Entering the interactive market at this point in time means we won't make the mistakes that others have, but it also will challenge you to create strategies and processes that will distinguish us from our competition.

More About Your Role

You'll report to our VP of Operations and provide direction to a team of Traffic Managers and Media Technicians. You'll interact with just about everyone in the Division, as well as with operations and content people in the local business units to minimize duplication and ensure smooth integration of Division and local operations. You'll also interface with external partners.

Your specific activities will include:

Overseeing and directing operations for campaign management, trafficking, and inventory management for all Freedom websites.
Developing, implementing, and streamlining pre and post sales processes for online campaign execution.
Effectively communicating process changes, improvements, and developments to sales and sales related groups.
Working with the technical team on developing business requirements for systems improvements, scalability, and business process automation.
Overseeing client management and issues resolution as required.
Developing infrastructure and capacity planning to meet company growth and objectives.
Maximizing customer satisfaction.
Ensuring maximum revenue is recognized through weekly delivery reconciliation reporting.
Managing relationships with outside vendors including ad serving, analytics, and insertion order management vendors.
Managing your budget.

You can expect to travel nationally up to 20% of the time in this role.

Keys to Success

In order to be an outstanding Director of Advertising Operations, you will:

Take a proactive, life-long-learner approach to maintaining your industry and product knowledge.
Leverage the tactical skills to execute on our vision and achieve your goals.
Demonstrate a high degree of self-motivation, holding yourself to high standards.
Bring excellent organizational skills, including follow up as well as time and resource management abilities.
Possess exceptional leadership abilities, including initiative, a willingness to mentor others, and a strong teamwork orientation.
Be a self-assessor, understanding what makes you good at what you do, and constantly taking steps to build on strengths and improve on weaknesses.

If this sounds like the right mix of challenge and opportunity for you, and you meet the minimum qualifications, we want to hear from you!

Who We Are

Freedom Communications, Inc (FCI) was officially established in 1950 but our roots reach back to 1935, when Publisher R.C. Hoiles acquired the Santa Ana Register, the first of many media businesses that would make up FCI. Today we are a privately owned diversified media company with an employee base of over 7,000.

Freedom Communications is in the midst of an exciting period of growth and transformation. We continue to innovate by looking for new business opportunities through a mix of acquisitions and internal growth, developing our Interactive business, and pushing the envelope in online, on-air, and print media delivery.